What will be covered in the workshop?
In this specific workshop we present inventors, research managers, investment decision-makers and marketing strategists with two important sets of tools – the Health Economic Tool and the User Needs Guide. Since health economics plays an increasing role in the adoption of medical technology, the session begins with an introduction to economic evaluation. The Health Economic Tool is then presented to help product development managers identify the key value-adding aspects of a new device to predict suitability for adoption within its target health sector. This information is essential at the feasibility stage.
While much is made of the need to involve users, there is limited guidance as to whom to approach and when. While there is lots of time for analysis once the device is on the market, crucial decisions are often made under extreme time pressure and severe financial constraints. We will present strategies for identifying and then accessing appropriate users throughout the product development cycle.
Who should attend:
Attendees will receive:
Session 1: How to Demonstrate the Value of your Healthcare Technology
|10.00||Introduction to MATCH and Health Economics Tool including overview and demonstration|
|10.45||Health Economics Tool Trial|
Session 2: The Benefits of Involving Users and Professionals in Medical Device Development
|12.00||User Needs presentation|
|12.45||User Needs Tool questions and answer session|
Registration and Sponsorship
Space at the workshop will be limited with delegate rates at:
To register for the next workshop please call us on +44 (0)1895 266050 or email us at firstname.lastname@example.org.